How to Opt Out of a Mailing List or Newsletter
The unsubscribe link does not work, or you keep getting emails after clicking it. Sometimes you need to send a direct email to actually get removed.
Best Email to Send
RecommendedHi, I would like to be removed from your mailing list. My email address is [email]. I have attempted to unsubscribe through the link in your emails but continue to receive messages. Please confirm once I have been removed. Thank you, [Your Name]
Subject Line
Unsubscribe Request
Alternative Versions
Short & Direct Version
directHi, Remove [email] from your mailing list. The unsubscribe link does not work. Thank you. [Your Name]
Warmer Version
warmHi there! I have been trying to unsubscribe from your emails using the link at the bottom, but I am still receiving them. Could you manually remove my address ([email]) from your list? I am sure it is just a technical glitch. Thanks so much for your help! [Your Name]
Formal Version
professionalTo Whom It May Concern, I am writing to formally request the removal of my email address ([email]) from all marketing and promotional mailing lists maintained by your organization. Previous attempts to unsubscribe via the automated link have been unsuccessful. Pursuant to applicable data protection regulations, please process this request and confirm completion. Regards, [Your Name]
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When to Use This
Use this when the unsubscribe link is broken, missing, or does not work after multiple attempts. Also useful for physical mailing lists.
What Not to Say
Do not threaten to report them as spam in your first email — give them a chance to remove you. If they do not respond, then you can escalate.